Asad Al-Sahraa General Trading Co.L

Importer · Iraq

Retail / Multi-Brand Consumer Goods

About Asad Al-Sahraa General Trading Co.L

Asad Al-Sahraa is one of Iraq's largest retail companies, offering top global brands such as Levi’s, Giordano, Caterpillar, Merrell, and Samsonite through its mobile app SAYA. The company operates over 25 branches across the country and is committed to providing a premium shopping experience and high-quality products. Asad Al-Sahraa was the first Iraqi company to implement the SAP Business One system for resource management, with an investment exceeding USD 300,000, enhancing operational efficiency. The company also supports humanitarian initiatives as part of its social responsibility.