Honda Automóveis do Brasil Ltda.

Importer · Brazil

Automobile manufacturing, sales, research & development

About Honda Automóveis do Brasil Ltda.

Established in May 1996, Honda Automóveis do Brasil Ltda. (HAB) operates as Honda’s local automobile production, sales, and R&D subsidiary in Brazil. Its first production facility opened at Sumaré in 1997 to build the Civic and Fit. In February 2019, the company commenced operations at a second plant in Itirapina, São Paulo, initially producing the Fit and eventually transferring production of multiple models from Sumaré by 2021. As of 2024, Honda announced a R$ 4.2 billion investment through 2030 to expand production capacity, introduce hybrid flex model technology, and launch a new entry level SUV in Brazil.